The campground industry, though has been relatively consistent over the past couple of decades, has started to evolve based on new traveler preferences, new technology, and changing outdoor lifestyles, which reshape how people experience camping. Over the past few years, campgrounds have shifted from simply offering a place to park an RV or pitching a tent into becoming full-service outdoor hospitality destinations. As we move into 2026 and beyond, several trends are driving growth and innovation across the industry.

The Rise of Experience-Driven Camping

Today’s campers are looking for more than just a campsite—they want memorable experiences. Campgrounds are responding by offering activities such as guided hikes, planned activities for all ages, live music nights, and offering new amenities such as fitness rooms or even serving alcohol on premises, such as what Lakewood Park now offers. Family-friendly themed weekends help parks drive business and repeat stays.  Offering unique opportunities will continue to be beneficial for campgrounds, such as offering weddings or large event gatherings in conjunction with staying in RVs and Cabins.

Glamping Continues to Expand

Glamping—short for “glamorous camping”—has proven as one of the fastest-growing segments in outdoor hospitality. Travelers who want the beauty of the outdoors without sacrificing comfort are fueling demand for cabins, yurts, and tiny homes. Many campgrounds are investing in unique accommodations that provide hotel-like amenities while maintaining a strong connection to nature. This trend is particularly attractive to younger travelers and first-time campers who may not own traditional camping equipment. This also helps campgrounds compete with hotels and allows them to fill some mid-week business that would often have sites sit empty.

Technology Enhancing the Guest Experience

Technology is becoming an essential tool for campground operators. Online booking platforms, mobile check-in systems, and dynamic pricing tools help streamline operations and maximize occupancy. Many campgrounds are also upgrading Wi-Fi infrastructure to meet guest expectations, as remote work and “work-from-anywhere” lifestyles continue to grow. Further, offering guests the ability to rent or reserve amenities by a simple scan of a QR code, will further drive convenience for guests.

The Work-From-Camp Movement

One of the more interesting shifts is the rise of “work-from-camp.” Remote professionals are increasingly choosing campgrounds as temporary workplaces, combining productivity with outdoor recreation. Longer stays from remote workers can help stabilize occupancy during weekdays and shoulder seasons, providing new revenue opportunities for campground operators. In addition, employees who come to the area working on industrial projects or travel nurses have found campgrounds to be a great option for long-term stays.

Looking Ahead

The campground industry must be adaptable as new generations discover the outdoors. By embracing experience-based travel, investing in modern amenities, and prioritizing sustainability, campgrounds are positioning themselves for continued growth. As outdoor recreation remains a central part of many travelers’ lifestyles, the future of camping looks both innovative and bright.

About Lakewood Park Campround

Lakewood Park Campground and Catalpa Grove at Lakewood Park, located in Barnesville, Pennsylvania, offer a unique blend of outdoor recreation, hospitality, and community connection across 63 scenic acres. Once a historic amusement park known for bringing people together, the property has been thoughtfully revitalized into a year-round destination featuring campsites, cabins, events, dining, and a premier wedding venue.

Family-owned and operated, the park is led in part by Andrew Roth, whose forward-thinking approach has helped transform Lakewood Park into a modern outdoor hospitality destination while preserving its nostalgic roots. Recognized as the 2025 Innovative Operations Strategies Award Winner, Andrew continues to drive growth, enhance guest experiences, and position Lakewood Park and Catalpa Grove as a cornerstone of recreation and community engagement in Schuylkill County.

*This is a Product of the THRIVE Schuylkill Total Resource Campaign*